Matt Whitehead

Matt Whitehead

GTM sales and partnerships leader

Experienced digital sales, strategy and partnerships leader with 18+ years driving growth for global brands and agencies. Specialized in ad tech, digital advertising, and building revenue driving partnerships that scale globally.

TRUSTED BY LEADING COMPANIES

Pinterest
SKAI
Razorfish

Professional Experience

My career journey and key achievements

Director, Agencies EMEA
Pinterest • Mar 2018 - Nov 2024
Most Recent

Promoted twice from Manager

  • • Launched Pinterest's first commercial agency program, scaling to $1B+ in revenue
  • • Owned $X00M annual quota; managed $X00M+ partnerships with Dentsu and Havas
  • • Delivered 75% of EMEA revenue growth & 37% higher win rates vs direct business
  • • Built & led 8-person team, earning manager scores 35% above benchmark
  • • Aligned GTM strategy to product-market fit with Legal, Product, & Marketing
  • • Drove thought leadership and sponsorship at Cannes Lions, DMEXCO, OMR
Partner Manager, Ads API
Pinterest • Mar 2016 - Feb 2018
  • • Ran program covering 100% of Pinterest EMEA revenue with Smartly, 4C, SKAI, and Sprinklr
  • • Enabled scalable ad revenue growth via global data and measurement integrations
  • • Contributed to the international rollout of Pinterest Ads through cross-functional coordination
Director, Solutions Engineering, EMEA & APAC
SKAI (formerly Kenshoo) • Dec 2010 - Feb 2016
  • • Led technical pre-sales on $10M+ advertisers across Europe and Asia-Pacific
  • • Delivered high-stakes pilot programs, algorithm sell-ins, and competitive evaluations
  • • Leveraged Challenger Sale methodology to drive C-level buy-in across strategic enterprise accounts
Client Services Director
Razorfish • Jul 2009 - Dec 2010
  • • Oversaw global digital strategy and delivery for clients in pharma, retail, and travel
  • • Drove integrated services across paid media, SEO, and UX
  • • Built and grew high-trust client relationships with increased billable work
Account Manager
Guava • Sep 2007 - Jul 2009

Early career role in account management, building foundational client service and relationship management skills.

Core Expertise

Key skills and competencies

Digital Advertising & Ad Tech
Programmatic Advertising
Pinterest Ads
Paid Media Strategy
Ad APIs
Campaign Optimization
Performance Marketing
Attribution & Measurement
Client Services & Business Development
Agency Partnerships
Client Relationship Management
Revenue Growth
Challenger Sale Methodology
C-Level Engagement
Account Management
Business Strategy
Leadership & Operations
Team Leadership
Cross-functional Coordination
GTM Strategy
Product-Market Fit
International Expansion
Thought Leadership
Event Management

Education & Industry Recognition

Academic background and professional achievements

Bachelor of Arts in Business Studies
University of Plymouth • Sep 2003 - Jun 2007

Comprehensive business education covering strategy, marketing, finance, and operations management.

Industry Leadership
Conference Speaking & Thought Leadership

Regular speaker and sponsor at major industry events including Cannes Lions, DMEXCO, and OMR, driving thought leadership in digital advertising and agency partnerships.

Team Excellence
Management Performance Recognition

Achieved manager scores 35% above benchmark while building and leading high-performing 8-person team at Pinterest EMEA.

Revenue Impact
$1.5B+ Program Launch Success

Successfully launched Pinterest's first commercial agency program, scaling from inception to $1B+ in revenue coverage.

Get In Touch

Let's discuss opportunities and collaborations

Send me a message

Or reach out directly:

Email

emailmattwhitehead at gmail dot com

Location

London, UK